# Fontis Ecommerce Blog: Commerce Advice and Insights ## Pages in this section - [Integrating Shopify with Your ERP: Common Pitfalls to Avoid](https://fontis.au/blog/integrating-shopify-erp-common-pitfalls/): Most Shopify-ERP integrations fail on data governance, not technology. The production pitfalls that break them, and how Australian retailers can avoid them. - [Do You Really Need a PIM? Signs It's Time to Integrate One](https://fontis.au/blog/do-you-need-pim/): Not every retailer needs a PIM. The real signals that justify the investment, the integration complexity most evaluations miss, and how to choose a platform. - [Best Practices for Shopify to AP21 Workflows](https://fontis.au/blog/best-practices-for-shopify-to-ap21-workflows/): AP21 Shopify integration: the architectural decisions, operational gotchas and best practices that separate production-grade integrations from brittle ones. - [Advanced Ecommerce Conversion Rate Optimisation for Retail](https://fontis.au/blog/advanced-ecommerce-conversion-rate-optimisation/): Dive into advanced backend ecommerce integration elements that drive ecommerce conversion rate improvements beyond the front page - [Middleware: Custom Home-Grown vs Off-the-Shelf](https://fontis.au/blog/middleware-custom-vs-off-shelf/): Custom or off-the-shelf middleware? A practical guide for retail leaders comparing ecommerce middleware approaches, costs, and long-term trade-offs. - [Headless Commerce and ERP Integration: What CTOs Need to Know](https://fontis.au/blog/headless-ecommerce-erp-integration/): Discover why successful headless commerce depends on robust ERP integration. Learn how to avoid fragile workflows, improve inventory accuracy, and scale ecommerce operations with confidence. A must-read for CTOs and digital leaders investing in backend performance. - [Custom eCommerce Integrations that Actually Improve Conversion Rates](https://fontis.au/blog/ecommerce-integrations-improve-conversions/): Learn how ecommerce integration can improve ecommerce conversion rate. Discover when a specialist integration agency helps retailers connect complex commerce systems. - [How Ecommerce Integration for OMS and Inventory Systems Drive Better Outcomes](https://fontis.au/blog/ecommerce-integration-oms-inventory-systems-drive-better-outcomes/): Learn how integrated ecommerce order management and inventory systems reduce overselling, improve fulfilment efficiency, and enable scalable ecommerce integration. - [Integrating Apparel21 with Shopify: Considerations for Ecommerce Leaders](https://fontis.au/blog/shopify-apparel21-integration/): Integrating Apparel21 with Shopify? A strategic guide for Australian fashion retailers covering inventory, orders, performance, and integration best practice. - [Adaptive vs Responsive Web Design: Which Is Better for Your eCommerce?](https://fontis.au/blog/adaptive-vs-responsive-design/): Adaptive vs responsive web design explained for modern eCommerce. Learn the real performance, SEO, and scalability trade-offs for complex retail stacks. - [PWA vs Native Apps for eCommerce: What CTOs Need to Know](https://fontis.au/blog/pwa-vs-native-app/): PWA vs native apps for eCommerce: what CTOs need to know. A practical, systems-focused guide to performance, integration, security, and long-term architecture trade-offs for mid-market and enterprise retailers. - [Headless vs Composable: Clearing Up the Confusion](https://fontis.au/blog/headless-composable-confusion/): Headless vs composable commerce explained clearly. Learn the real differences, tradeoffs, and decision framework retailers need to choose the right architecture without hype. - [When Headless Makes Sense on Commercetools](https://fontis.au/blog/when-headless-makes-sense-commercetools/): Learn when Commercetools makes sense for enterprise retailers. Understand the benefits, risks, and real-world use cases of moving to a fully composable, headless architecture. - [When Headless Makes Sense on WooCommerce](https://fontis.au/blog/when-headless-makes-sense-woocommerce/): Discover when headless WooCommerce makes sense. Learn how headless architecture improves performance, UX, and scalability, and when replatforming is the smarter choice. - [When Headless Makes Sense on Salesforce Commerce Cloud](https://fontis.au/blog/when-headless-makes-sense-salesforce/): Discover when headless commerce makes sense on Salesforce Commerce Cloud. Learn how decoupling boosts scalability, workflow, and customer experience. - [When Headless Makes Sense on BigCommerce](https://fontis.au/blog/when-headless-makes-sense-bigcommerce/): Discover when headless commerce truly makes sense on BigCommerce. Learn how decoupling the frontend and backend impacts performance, scalability, and user experience, plus real examples of brands succeeding with a headless ecommerce platform. - [When Headless Makes Sense on Adobe Commerce (Magento)](https://fontis.au/blog/when-headless-makes-sense-magento/): Discover when headless commerce truly makes sense on Adobe Commerce (Magento). Learn the trade-offs, performance benefits, and architectural considerations of decoupling your frontend and backend. A practical guide for retail teams, eCommerce managers, and CTOs from Fontis — your trusted headless commerce development partner. - [When Headless Makes Sense on Shopify](https://fontis.au/blog/when-headless-makes-sense-shopify/): A developers insight into when to choose Shopify Headless for ecommerce brand growth. We explore the common pitfalls and limitations and when it makes sense. - [Do You Actually Need Headless? A Decision Framework for Retail Teams](https://fontis.au/blog/do-you-need-headless/): A deep dive on how headless conversions can help or hinder SEO performance in eCommerce. Insights for managers on optimising WordPress and Shopify headless. - [Will Going Headless Hurt SEO? Preserving and Boosting Search Performance](https://fontis.au/blog/will-headless-hurt-seo/): A deep dive on how headless conversions can help or hinder SEO performance in eCommerce. Insights for managers on optimising WordPress and Shopify headless. - [How eCommerce Managers Can Get Buy-In for a Headless Rebuild](https://fontis.au/blog/how-ecommerce-managers-can-get-headless-buy-in/): Learn how eCommerce managers can win buy-in for headless commerce projects. Get frameworks and proven strategies from Fontis: expert headless commerce agency. - [Typesense vs Algolia: Which Site Search Engine Wins for eCommerce in 2025?](https://fontis.au/blog/typesense-vs-algolia-ecommerce-search/): Discover the pros and cons of Algolia vs Typesense in 2025. Compare features, pricing, and performance to choose the best Algolia alternative for powerful ecommerce site search. - [How Headless Commerce Benefits Large Retailers](https://fontis.au/blog/how-headless-commerce-benefits-large-retailers/): Discover how headless commerce platforms help enterprise eCommerce brands boost sales, cut costs, scale fast, and modernise tech stacks. - [Data Silos, Manual Hacks & Midnight Deploys: How Legacy ERPs Strangle eCommerce Agility](https://fontis.au/blog/how-legacy-erps-strangle-ecommerce-agility/): Discover how legacy ERP systems limit growth and how modern ERP integration solutions for Shopify, Microsoft Dynamics & custom ERP drive agility. - [What Matters When Building a Custom Checkout Experience](https://fontis.au/blog/what-matters-when-building-custom-checkout/): Discover how to optimise checkouts with composable solutions to reduce cart abandonment, improve conversions, and enhance the customer experience. - [Why Australian Retailers Are Lagging in Headless Commerce Adoption](https://fontis.au/blog/why-australian-retailers-lagging-headless-commerce/): This guide looks some of the myths and reasoning behind Australian retailers lagging behind, and explores the costs and a roadmap to catch up. - [What Makes a Scalable eCommerce Stack in 2025?](https://fontis.au/blog/what-makes-a-scalable-ecommerce-stack-in-2025/): Uncover insights on composable commerce trends for 2025. Learn how these trends should direct strategy and will transform modern retail brands. - [Australia 1.0.5 for Magento 2 released](https://fontis.au/blog/australia-v105-magento-2-released/): - [Australia Post API SDK 2.0 released](https://fontis.au/blog/auspost-api-php-v2-released/): - [Australia Day 2019 Release and Packagist Migration](https://fontis.au/blog/australia-day-2019-release-packagist-migration/): - [Magento Extension Roundup - October 2018](https://fontis.au/blog/extension-roundup-october-2018/): - [Australia 1.0.3 for Magento 2 released](https://fontis.au/blog/australia-v103-magento-2-released/): - [Magento Extension Roundup - September 2018](https://fontis.au/blog/extension-roundup-september-2018/): - [Magento Extension Roundup - August 2018](https://fontis.au/blog/extension-roundup-august-2018/): - [Magento Extension Roundup - July 2018](https://fontis.au/blog/extension-roundup-july-2018/): - [Customer Group Access 1.0.3 for Magento 2 released](https://fontis.au/blog/customer-group-access-mage2-103-released/): - [Magento Extension Roundup - June 2018](https://fontis.au/blog/extension-roundup-june-2018/): - [Enhanced Category Products for Magento 1 released](https://fontis.au/blog/enhanced-category-products-magento-1-released/): - [Magento Extension Roundup - May 2018](https://fontis.au/blog/extension-roundup-may-2018/): - [Magento Extension Roundup - March 2018](https://fontis.au/blog/extension-roundup-march-2018/): - [Australia 3.4.5 for Magento 1 released](https://fontis.au/blog/australia-v345-magento-1-released/): - [Magento Extension Roundup - January 2018](https://fontis.au/blog/extension-roundup-january-2018/): - [Magento Extension Roundup - December 2017](https://fontis.au/blog/extension-roundup-december-2017/): - [Magento Extension Roundup - November 2017](https://fontis.au/blog/extension-roundup-november-2017/): - [Magento Extension Roundup - October 2017](https://fontis.au/blog/extension-roundup-october-2017/): - [Magento Extension Roundup - August 2017](https://fontis.au/blog/extension-roundup-august-2017/): - [Magento Extension Roundup - July 2017](https://fontis.au/blog/extension-roundup-july-2017/): - [Magento Extension Roundup - June 2017](https://fontis.au/blog/extension-roundup-june-2017/): - [Australia Post API Certificate Update](https://fontis.au/blog/auspost-certificate-update-2017/): - [Australia 1.0.1 for Magento 2 released](https://fontis.au/blog/australia-v101-magento-2-released/): - [Magento Extension Roundup - April 2017](https://fontis.au/blog/extension-roundup-april-2017/): - [Australia 1.0 for Magento 2 released and on Magento Marketplace](https://fontis.au/blog/australia-v1-magento-2-released/): - [Australia 3.4.1 for Magento 1 released](https://fontis.au/blog/australia-v341-magento-1-released/): - [Magento Extension Roundup - March 2017](https://fontis.au/blog/extension-roundup-march-2017/): - [Magento Extension Roundup - February 2017](https://fontis.au/blog/extension-roundup-february-2017/): - [Magento Extension Roundup - January 2017](https://fontis.au/blog/extension-roundup-january-2017/): - [Australia Day 2017 extension release](https://fontis.au/blog/australia-day-2017-extension-release/): - [Google Tag Manager 5.2.0 released](https://fontis.au/blog/google-tag-manager-v520-released/): - [Magento Extension Roundup - December 2016](https://fontis.au/blog/extension-roundup-december-2016/): - [Australia 0.3.1 for Magento 2 released](https://fontis.au/blog/australia-v031-magento-2-released/): - [Magento Extension Roundup - November 2016](https://fontis.au/blog/extension-roundup-november-2016/): - [Australia 3.1.7 for Magento 1 released](https://fontis.au/blog/australia-v317-magento-1-released/): - [How to set up a Magento 2 store for Australia](https://fontis.au/blog/how-to-set-up-a-magento2-store-for-australia/): - [Australia 0.3.0 for Magento 2 released](https://fontis.au/blog/australia-v030-magento-2-released/): - [Magento Extension Roundup - October 2016](https://fontis.au/blog/extension-roundup-october-2016/): - [Magento Extension Roundup - September 2016](https://fontis.au/blog/extension-roundup-september-2016/): - [Magento Extension Roundup - August 2016](https://fontis.au/blog/extension-roundup-august-2016/): - [Magento Extension Roundup - July 2016](https://fontis.au/blog/extension-roundup-july-2016/): - [Magento's Product Attributes Index Explained](https://fontis.au/blog/product-attributes-index-explained/): - [Magento Extension Roundup - June 2016](https://fontis.au/blog/extension-roundup-june-2016/): - [Australia 3.1.6 released](https://fontis.au/blog/australia-v316-released/): - [Anchor categories and position sorting explained](https://fontis.au/blog/anchor-categories-position-sorting-explained/): - [Australia Post API library 1.0.4 released](https://fontis.au/blog/auspost-api-php-104-release/): - [Magento Extension Roundup - May 2016](https://fontis.au/blog/extension-roundup-may-2016/): - [Magento Extension Roundup - April 2016](https://fontis.au/blog/extension-roundup-april-2016/): - [Our Campaign Monitor extension has a new home](https://fontis.au/blog/campaign-monitor-extension-major-update-new-home/): - [Australia 3.1.5 released](https://fontis.au/blog/australia-v315-released/): - [Blog Extension 2.0 Released](https://fontis.au/blog/blog-extension-v2-released/): - [Router Magento Extension Released](https://fontis.au/blog/router-extension-released/): - [Magento Extension Roundup - March 2016](https://fontis.au/blog/extension-roundup-march-2016/): - [Australia Extension release for Magento 2](https://fontis.au/blog/australia-day-2016-extension-release/): - [Magento Extension Roundup - November 2015](https://fontis.au/blog/extension-roundup-november-2015/): - [Magento Extension Roundup - October 2015](https://fontis.au/blog/extension-roundup-october-2015/): - [Magento Extension Roundup - September 2015](https://fontis.au/blog/extension-roundup-september-2015/): - [Google Tag Manager Extension Released](https://fontis.au/blog/google-tag-manager-extension-released/): - [Magento Extension Roundup - August 2015](https://fontis.au/blog/extension-roundup-august-2015/): - [Composer Autoloader 2.0 released](https://fontis.au/blog/composer-autoloader-v2-released/): - [Fontis Composer Repository Launch](https://fontis.au/blog/composer-repository-launch/): - [Using AWS DynamoDB for Magento session storage](https://fontis.au/blog/dynamodb-session-storage/): - [Magento Extension Roundup - July 2015](https://fontis.au/blog/extension-roundup-july-2015/): - [CLI image resize memory limit errors](https://fontis.au/blog/cli-memory-limit-reached/): - [Magento Extension Roundup - June 2015](https://fontis.au/blog/extension-roundup-june-2015/): - [MageAudit Updated with Report History](https://fontis.au/blog/mageaudit-updated-report-history/): - [Magento Enterprise 1.14.2.0 Release](https://fontis.au/blog/magento-enterprise-1-14-2-0-release/): - [Australia 3.1.0 released](https://fontis.au/blog/australia-v31-released/): - [Feeds Generator 1.4.0 released](https://fontis.au/blog/feeds-generator-v140-released/): - [Magento Extension Roundup - May 2015](https://fontis.au/blog/extension-roundup-may-2015/): - [Magento Extension Roundup - April 2015](https://fontis.au/blog/extension-roundup-april-2015/): - [Australia 3.0 and Feeds Generator](https://fontis.au/blog/australia-v3-feeds-generator/): - [Magento Extension Roundup - March 2015](https://fontis.au/blog/extension-roundup-march-2015/): - [Algolia Magento Extension Released](https://fontis.au/blog/algolia-magento-extension-released/): - [Adding the WYSIWYG editor to an extension](https://fontis.au/blog/add-wysiwyg-editor-to-extension/): - [Mercator Demo Vagrant Box](https://fontis.au/blog/mercator-demo-vagrant-box/): - [Mercator Launched](https://fontis.au/blog/mercator-release/): - [Fontis Magento Blog Extension](https://fontis.au/blog/magento-blog-extension-released/): - [M2M Sync compatibility with MYOB 2011/2012 and 2013](https://fontis.au/blog/m2m-sync-2011-2012-2013-compatibility/): - [Move Magento Private Files Outside the Docroot](https://fontis.au/blog/move-magento-private-files-outside-the-docroot/): - [Fontis Westpac 2.1.5: Important Update](https://fontis.au/blog/fontis-westpac-215-important-update/): - [RMA Feature Overview](https://fontis.au/blog/rma-feature-overview/): - [MageAudit: The Magento Health Check](https://fontis.au/blog/mageaudit-the-magento-health-check/): - [M2M Sync Now Supports Magento Go](https://fontis.au/blog/m2m-sync-now-supports-magento-go/): - [CMS Page Version Control](https://fontis.au/blog/cms-page-version-control/): - [Manage Customer Attributes](https://fontis.au/blog/manage-customer-attributes/): - [(Re)sending Magento order emails](https://fontis.au/blog/resending-magento-order-emails/): - [Big Brown Box wins inaugural ORIA](https://fontis.au/blog/big-brown-box-wins-inaugural-oria/): - [Banners and the Banner Rotator Widget](https://fontis.au/blog/banners-and-banner-rotator-widget/): - [Adding a step to the Onepage Checkout](https://fontis.au/blog/adding-step-onepage-checkout/): - [Magento Session Fixation Workaround](https://fontis.au/blog/magento-session-fixation-workaround/): - [Customise Magento Checkout Success Page Based On Payment Type](https://fontis.au/blog/customise-magento-checkout-success-page-based-payment-type/): - [Automatically set Magento customer group](https://fontis.au/blog/automatically-set-magento-customer-group/): - [Extending the Magento web services API](https://fontis.au/blog/extending-magento-web-services-api/): - [Direct SQL queries in Magento](https://fontis.au/blog/direct-sql-queries-in-magento/): - [Displaying Magento custom product attributes on the frontend](https://fontis.au/blog/displaying-magento-custom-attributes-frontend/): - [Common Magento theming issues](https://fontis.au/blog/common-magento-theming-issues/): - [Australia Day Extension Release](https://fontis.au/blog/australia-day-2010-extension-release/): - [Using jQuery with Magento](https://fontis.au/blog/using-jquery-with-magento/): - [How to set up a Magento store for Australia](https://fontis.au/blog/how-to-set-up-a-magento-store-for-australia/): - [Fontis reCAPTCHA 2.0](https://fontis.au/blog/fontis-recaptcha-20/): - [Add product custom options](https://fontis.au/blog/add-product-custom-options/): - [Alternative Magento category tree structure](https://fontis.au/blog/alternative-magento-category-tree-structure/): - [Magento Melbourne Users Group](https://fontis.au/blog/magento-melbourne-users-group/): - [Accessing product rating summaries](https://fontis.au/blog/accessing-magento-review-summaries/): - [Adding order comments](https://fontis.au/blog/adding-order-comments/): - [Creating Magento products from a script](https://fontis.au/blog/creating-magento-products-from-a-script/): - [Loading large collections](https://fontis.au/blog/loading-large-collections/): - [Magento Connect 2.0 developer survey](https://fontis.au/blog/magento-connect-20-developer-survey/): - [Custom Magento error page](https://fontis.au/blog/custom-magento-error-page/): - [Preventing PO Box shipping addresses](https://fontis.au/blog/preventing-po-box-shipping-addresses/): - [Online Retailer Expo & Conference 2009](https://fontis.au/blog/online-retailer-expo-conference-2009/): - [Internet Explorer 6 Browser Sniffing](https://fontis.au/blog/internet-explorer-6-browser-sniffing/): - [Magento CMS static blocks](https://fontis.au/blog/magento-cms-static-blocks/): - [Magento on the Mac](https://fontis.au/blog/magento-on-the-mac/): - [Debugging Magento with Xdebug](https://fontis.au/blog/debugging-magento-with-xdebug/): - [Customised Magento review summary](https://fontis.au/blog/customised-magento-review-summary/): - [Magento debugging - loading blocks, layouts and config files](https://fontis.au/blog/magento-debugging-loading-blocks-layouts-and-config-files/): - [Definitive Magento installation guide](https://fontis.au/blog/definitive-installation-guide/): - [API product IDs vs SKUs](https://fontis.au/blog/api-product-ids-vs-skus/): - [Web services API filter operators](https://fontis.au/blog/web-services-api-filter-operators/): - [Preventing PO box customer addresses](https://fontis.au/blog/preventing-po-box-customer-addresses/): - [Custom controllers](https://fontis.au/blog/custom-controllers/): - [Know More About Your Customers - Adding Custom Signup Attributes](https://fontis.au/blog/know-more-about-your-customers-adding-custom-signup-attributes/): - [Fontis M2M Sync released](https://fontis.au/blog/fontis-m2m-sync-released/): - [Drop-down admin config arrays](https://fontis.au/blog/drop-down-admin-config-arrays/): - [Sort products by rating](https://fontis.au/blog/sort-products-rating/): - [reCAPTCHA Extension Released](https://fontis.au/blog/recaptcha-extension-released/): - [Automatically add sub-stores in Magento](https://fontis.au/blog/automatically-add-sub-stores/): - [WYSIWYG 7th "Most Downloaded"](https://fontis.au/blog/wysiwyg-7th-most-downloaded/):